Philanthropy in 2025: Navigating Change and Embracing Opportunity

As we prepare for 2025, the philanthropic landscape reflects a mix of hope and uncertainty. The recent election has prompted many of our clients to reassess their philanthropic strategies—refining their focus on personal values, responding to economic shifts, and preparing for anticipated policy changes. 

Here are five key trends shaping philanthropy as we approach the new year: 

  1. Increased Donations to Advocacy Groups: Many donors are directing contributions toward organizations that align with their political beliefs or advocate for causes they feel may be impacted by the new administration. This trend mirrors the “rage giving” observed after previous elections, where individuals increase donations to causes they perceive as threatened.  

  2. Shifts in Funding Priorities: Some of our clients are reassessing their philanthropic priorities in response to anticipated policy changes. For instance, there is a growing emphasis on supporting initiatives related to social justice, reproductive rights, environmental protection, and voting rights, reflecting concerns about potential legislative shifts.  

  3. Economic Considerations: The election’s outcome has introduced economic uncertainties that may affect donors’ financial planning. Fluctuations in the stock market and potential tax policy changes are leading some individuals to adjust their giving strategies, either by accelerating donations to take advantage of current tax laws or by delaying contributions until there is greater economic clarity.  

  4. Preparations for Wealth Transfers: In addition to political and ideological discussions, our clients are also preparing for or experiencing significant transfers of wealth. As we navigate these transitions, an essential conversation arises: What role will philanthropy play for future generations? Individuals are increasingly considering how they want to engage with philanthropic efforts both collectively as a family and individually.  

  5. Strategic Philanthropy: Donors are becoming more strategic, seeking to maximize the impact of their contributions in light of the new political landscape. This includes increased interest in funding grassroots organizations, supporting policy advocacy, and investing in long-term systemic change.  

As we look ahead, the evolving landscape of philanthropy promises exciting opportunities for impact, driven by a combination of family legacy, individual engagement, and the insights of a new generation of philanthropists. This natural evolution encourages constructive conversations around wealth transfer, the importance of aligning philanthropic efforts with pressing societal needs, and establishing partnerships that can catalyze change. 

Philanthropy is no longer merely an act of giving; it is a powerful vehicle for social change. By embracing these trends and fostering open dialogues across multiple generations and family branches, JH Philanthropy will help to ensure that your family’s philanthropic system is one marked by responsible stewardship, collaborative engagement, joy, and, ultimately, transformative impact. 

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